Ecommerce & Customer Retention Lead

We are seeking a highly skilled and strategic
E-commerce & Customer Retention Lead
to join our growing team, who will own the full customer lifecycle: from launch and website experience to retention and customer support. This is a hands-on role where they'll combine e-commerce operations, lifecycle marketing, and CX leadership to drive customer growth and lifetime value.

E-commerce Operations

• Manage product launches, website updates, and content across all markets.
• Implement and maintain digital tools and integrations (Shopify apps, Shop with Prime, review systems, loyalty platforms).
• Troubleshoot issues, optimize UX, and ensure website accuracy and performance across markets.

Retention & Lifecycle Marketing

• Design and manage retention programs, including email/SMS automations, post-purchase journeys, and loyalty campaigns.
• Segment audiences, personalize communication, and run A/B tests to boost engagement and repeat purchases.
• Monitor retention KPIs (LTV, repeat purchase rate, email engagement, NPS) and turn insights into growth strategies.

Customer Experience Leadership

• Lead and mentor the Customer Support team (2 members), ensuring empathetic, fast, and brand-aligned service.
• Build workflows, set performance metrics (response time, CSAT, NPS), and create feedback loops for continuous improvement.

Content & Brand Voice

• Write and edit product titles, packaging, and website copy to maintain a clear, consistent brand voice.
• Oversee translations for packaging, website, and affiliate listings, ensuring localization accuracy.
• Collaborate with design and marketing teams on landing pages, product leaflets, and campaign messaging.

Performance & Analytics

• Combine e-commerce, retention, and customer service data to generate actionable insights.
• Monitor acquisition efficiency and customer lifetime value to guide strategic decisions.
• (Optional) Oversee performance of external paid channels (Facebook/Meta Ads, Google Ads), ensuring alignment with launches, retention, and website goals.

Requirements

• 4–6 years of experience across e-commerce operations, customer retention, or CRM marketing — ideally within beauty, wellness, or lifestyle.
• Proven success in managing Shopify or similar e-commerce platforms.
• Hands-on experience designing and scaling retention or lifecycle programs.
• Strong command of CRM and marketing automation tools (Klaviyo, HubSpot, or similar).
• Skilled in data analysis, A/B testing, and customer segmentation.
• Excellent copywriting and communication skills; able to express the brand voice clearly across channels.
• Confident leading small teams and collaborating cross-functionally.
• Highly organized, proactive, and adaptable in a fast-moving environment.
• Fluent in English; proficiency in French, Italian, Spanish, or German is a plus.

Why Join Us:

• Be part of a fast-growing skincare brand trusted by millions of customers worldwide
• Work in an environment that values ownership, autonomy, and measurable results
• Access to a learning & development budget for courses & trainings, and industry
• Enjoy the flexibility of a remote or hybrid work model
• Competitive compensation package and performance bonuses
• Birthday off – take your special day to celebrate

About the company:

Plantifique transforms nutritious superfoods into revolutionary skincare products that feed your skin and deeply nourish your natural beauty. Each superfood is designed to give you transformative results. That's how our innovative products nurture and revive your skin, leaving it looking and feeling more rejuvenated and refreshed.

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To apply for this role, please send your CV in English to

We would love to get to know you