Social Media Manager

2 weeks ago

ClujNapoca, Cluj, Romania Rafala Full time €40,000 - €80,000 per year

About RAFALARafala is building an ecosystem of fully decentralized, cross-chain payment solutions. We're focused on enabling merchants, builders, and developers to accept and move value across chains—securely, instantly, and without intermediaries.We're now looking for someone who can translate deep product into clear presence—and build a following that moves with us.What You'll DoOwn and lead RAFALA Social Media presenceCraft and execute a content strategy focused on product updates, ecosystem growth, and industry positioningTurn milestones, launches, and technical capabilities into engaging content for both devs and strategic partnersIdentify and engage with relevant conversations in the Web3 space to establish credibility and build visibilityCollaborate with the founding team to surface insights, vision, and long-term roadmap to the publicTrack performance metrics (impressions, engagement, growth) and iterate intelligentlyWhat We're Looking ForProven experience managing social media for a Web3 or crypto-native productStrong understanding of the cross-chain landscape, stablecoins (USDC preferred), wallets, and Web3 infrastructureAbility to write clearly, sharply, and in tone with the Web3 space (without relying on memes or fluff)Experience growing a brand voice from scratch—or transforming one into a strategic assetBonus: Experience with tools like Notion, Figma, scheduling tools, or basic Web3 integrations (e.g. wallet auth, explorers)Benefits & PerksWork from anywhere, async by designFlexible hours – results > timezonesCompetitive compensation – base + milestone-based bonusesEarly-stage influence – shape how the world sees a project built to scale across chainsWeb3-native tools – use AI, analytics, and on-chain data to operate at peak performanceDirect access to founders – your voice matters in shaping strategy, not just commsLong-term upside – opportunity to grow into a Head of Comms / Ecosystem role as we scale

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