Strategy & Content Lead with strong UGC ads copywriting skills

3 days ago

Bucharest, Bucureşti, Romania Sense Republic Antoni Sokół Full time 600,000 - 720,000 per year

Overview

We are seeking a dynamic and experienced Content Lead to join our team. This role is pivotal in shaping our content strategy and driving engagement across various platforms. The ideal candidate will possess a strong background in content creation, management, and marketing, with a keen understanding of digital trends and audience needs. You will lead a team of content creators, ensuring that all content aligns with our brand voice and objectives while optimizing for SEO and user engagement.

Duties

  • Develop and implement comprehensive content strategies that align with business goals.
  • Oversee the creation, editing, and management of high-quality content across multiple channels including websites, blogs, social media, and email marketing.
  • Conduct keyword research to inform content creation and optimize for search engines.
  • Collaborate with cross-functional teams to ensure cohesive messaging and branding.
  • Utilize analytics tools such as Google Analytics to track performance metrics and adjust strategies accordingly.
  • Manage the editorial calendar to ensure timely delivery of content.
  • Supervise the production of multimedia content including photography, videography, and graphic design.
  • Stay updated on industry trends and best practices in digital marketing and content management.

Skills

  • Proficient in SEO techniques and keyword research to enhance online visibility.
  • Experienced with Adobe Creative Suite including Photoshop for graphic design tasks.
  • Knowledgeable in WordPress for managing website content effectively.
  • Familiarity with HTML and CSS for basic web editing tasks.
  • Strong background in content strategy development and execution.
  • Excellent editing skills ensuring high-quality output across all formats.
  • Experience with various content management systems (CMS).
  • Skilled in copywriting for diverse audiences and platforms.
  • Competent in social media management and marketing strategies.
  • Understanding of e-commerce principles related to content marketing.
  • Proficient in digital marketing tactics including email marketing campaigns.
  • Experience with video editing tools for creating engaging video content.
  • Knowledge of B2B marketing strategies including white papers and case studies.
  • Familiarity with marketing automation tools to streamline processes. Join us as we create compelling narratives that resonate with our audience while driving brand growth. Your expertise will be instrumental in elevating our content initiatives to new heights.

Job Type: Full-time

Pay: 50,000.00RON - 60,000.00RON per month

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