Omnichannel CRM Specialist

2 weeks ago

Bucharest, Bucureşti, Romania Superbet Full time 20,000 - 60,000 per year

It's an exciting time to join Superbet, we're entering new markets, developing new technologies, and moving step by step towards our goal of exciting the world. As our business grows, the number of exciting people initiatives grows with it, and we're looking for a new colleague to partner with our team to bring these to life.

We are looking for a CRM Omnichannel Specialist who will be responsible for the omnichannel CRM calendar, planning daily activities and measure the success of the campaigns. You will manage the monthly omnichannel CRM calendar, create campaigns that connect shop and online journeys and bring fresh initiatives to keep players engaged.

What you'll be doing:
Drive the CRM strategy for omnichannel customers, ensuring retail and online experiences work together.

Plan and executes the monthly omnichannel CRM calendar.

Develop and deliver campaigns and initiatives that link shop and online play.

Work closely with Retail, Marketing and Product teams to create consistent experiences for players.

Track campaign performance and provide insights to keep improving the omnichannel journey.

We are looking for someone who
:

Has 2-4 years of experience in CRM, retail marketing or customer engagement roles

Has strong English skills, both written and spoken

Has a creative mindset with the ability to propose new ideas and initiatives

Is comfortable working with data

Has strong teamwork skills

Has experience with CRM or campaign management tools is a plus

About Superbet Group
Superbet is a global tech and entertainment company committed to delivering thrilling, technology-driven, sports betting and gaming experiences to millions of customers worldwide. Established in 2008, in Romania, the Group operates in over 12 countries, with key markets in Romania, Belgium, Poland, Serbia, and Brazil.

Superbet's ambitious growth strategy currently focuses on expanding across Europe and Latin America while delivering immersive customer experiences and redefining ways to connect with its audience. Across international markets, the Group's global expansion strategy is driven by innovation, responsible technology, and a passion for supporting iconic sports clubs and athletes.

Global Recognition and Standards
In 2019, Blackstone Inc., the world's largest private equity firm, recognized Superbet's vision and achievements with a strategic minority investment of €175 million. In 2025, the company further strengthened its financial position through a 1.3 billion Euro refinancing agreement, reinforcing its partnerships with Blackstone and certain funds and accounts managed by HPS Investment Partners, paving the way for an accelerated global growth.

As a leader in compliance and best practices, Superbet Group is an active member of the International Betting Integrity Association (IBIA) and the European Betting & Gaming Association (EGBA).

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