Marketing Manager

14 hours ago

Bucharest, Bucureşti, Romania Kaizen Gaming Full time 40,000 - 80,000 per year

We are Kaizen Gaming

Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 19 markets. We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.

We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents. 

Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there'll be no average day for you. Ready to Press Play on Potential?

Let's start with the role:

We are seeking a Marketing Manager to join our team This role will drive Market growth, Branding construction and develop Strategic Partnerships, Customer Acquisition and Retention plans for the Betano brand in Romania. You will be responsible for all performance channels and their main KPIs, leading the respective team. You will be joining a friendly team motivated by a passion to drive the success of the Betano brand across channels.

As a Marketing Manager, you will:
  • Develop and lead the execution of the marketing strategy for Romania;
  • Manage the annual marketing budget, ensuring cost-effective campaigns;
  • Lead media campaigns, partnerships, digital marketing, affiliate marketing and performance marketing;
  • Build partnerships with local media agencies and sports entities;
  • Ensure compliance with Romanian regulations regarding advertising and promotions;
  • Monitor key KPIs such as CAC, LTV, customer engagement, and brand visibility and brand awareness;
  • Drive growth through data-driven campaigns, reducing CAC, and increasing LTV with personalized retention strategies;
  • Strengthen the company's position as a top betting operator via impactful sponsorships, partnerships, and brand-building initiatives;
  • Optimize budget allocation and campaign performance to maximize ROI and scalability;
  • Lead multi-channel digital strategies integrating online and offline efforts;
  • Build, mentor, and retain a high-performing marketing team aligned with business goals;
  • Build a collaborative working relationship between teams placed in different locations;
  • Ensure all marketing activities comply with Romanian laws and industry standards.

What you'll bring:

  • A minimum of 4 years in marketing leadership roles, ideally in the betting, gaming, or sports entertainment industries;
  • Proven track record in managing large-scale campaigns and partnerships;
  • Experience with media management, brand construction, digital marketing, and performance marketing;
  • Experience working in a fast-paced environment;
  • Experience working & engaging in a cross-functional environment;
  • Strategic and analytical thinking;
  • Strong leadership and people management skills;
  • Excellent understanding of the Romanian market and consumer behavior;
  • Proficiency in Romanian and English.

Kaizen Gaming Perks

  • A buddy will support you with your onboarding;
  • Hybrid way of working;
  • Competitive pay & bonus scheme;
  • Developmental 360° feedback framework;
  • Monthly meal allowance;
  • Private health insurance for you and your family;
  • Unlimited access to Udemy & continuous training;
  • Family Support.

  • #LI-Hybrid
  • #LI-NG1

Recruitment Privacy Notice 

Regarding the data you share with us, you may find and read our recruitment privacy notice here.

We are an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, regardless of race, gender, religion, sexual orientation,or age. 

  • Warehouse Operations Manager

    1 week ago

    Bucharest, Bucureşti, Romania Kbn Marketing Distribution Full time 30,000 - 40,000 per year

    Company DescriptionKBN Marketing Distributionis a trusted fulfillment and logistics company based inBucharest, Romania, and anofficial fulfillment partner of Trendyol.We provide complete e-commerce logistics services, including warehousing, inventory management, order processing, packaging, and courier integrations for multiple online marketplaces.Our...

  • Marketing Manager

    4 days ago

    Bucharest, Bucureşti, Romania UtilitiesOne Full time 30,000 - 60,000 per year

    At Utilities One, we are driven by innovation, operational excellence, and a commitment to building the future of critical infrastructure. As a trusted turnkey solutions provider across telecom, power, water, renewable energy, and data center sectors, we deliver high-quality services that connect and empower communities.We are looking for a Marketing Manager...

  • Marketing Manager

    4 days ago

    Bucharest, Bucureşti, Romania UtilitiesOne Full time €40,000 - €60,000 per year

    At Utilities One, we are driven by innovation, operational excellence, and a commitment to building the future of critical infrastructure. As a trusted turnkey solutions provider across telecom, power, water, renewable energy, and data center sectors, we deliver high-quality services that connect and empower communities.We are looking for a Marketing Manager...

  • Marketing Manager

    2 weeks ago

    Bucharest, Bucureşti, Romania Deep AI Full time €40,000 - €80,000 per year

    Marketing Manager (AI Startup)Company OverviewWe are a fast-growing AI startup building intelligent productivity tools for professionals. Our flagship product leverages advanced language models to automate documentation and workflow tasks that consume valuable time, allowing experts to focus on high-impact work. Using cutting-edge AI (GPT-4 level and...

  • Marketing Manager

    4 days ago

    Bucharest, Bucureşti, Romania Adecco Full time 30,000 - 40,000 per year

    Adeccorecruteaza pentru clientul sau, o companie specializata in furnizarea de echipamente tehnice , unMarketing Manager.Responsibilities· Elaborează strategia de marketing digital pe termen scurt, mediu și lung.· Coordonează colaboratorii din marketing (PPC, social media, content, email etc.).· Stabilește obiectivele campaniilor și monitorizează...

  • Marketing Manager

    2 weeks ago

    Bucharest, Bucureşti, Romania Upgrade Education Full time 30,000 - 60,000 per year

    Căutăm un Marketing Manager – builder type, nu consultant.La Upgrade nu vrem o echipă care vorbește despre marketing.Vrem oameni care fac marketing — care scriu, filmează, testează, învață, ajustează, repetă.Suntem o ghilda, nu o corporație.Un loc unde creștem în caracter, meșteșug și claritate. Misiunea taSă pui ordine și energie în...

  • Marketing Manager

    14 hours ago

    Bucharest, Bucureşti, Romania Florentino Delure Full time 40,000 - 60,000 per year

    Casa Florentino Delure își extinde echipa și caută un profesionist cu pasiune pentru marketing, comunicare și universul luxului.Ce veti face:• Dezvolta și implementa campanii creative pentru a consolida imaginea brandului• Gestiona comunicarea digitală & social media la standarde luxury• Colabora cu echipa de vânzări și management pentru...

  • Marketing Automation Manager

    1 week ago

    Bucharest, Bucureşti, Romania Hitachi Energy Full time 30,000 - 60,000 per year

    The OpportunityWe are looking for a Marketing Automation Manager to lead and optimize our marketing automation initiatives across the organization. This role will be responsible for planning, executing, and enhancing automated marketing campaigns. The ideal candidate will ensure seamless data flow between platforms, drive lead nurturing programs, and...

  • Category Manager, Market

    13 hours ago

    Bucharest, Bucureşti, Romania Wolt Full time €40,000 - €60,000 per year

    About WoltAt Wolt, we create technology that brings joy, simplicity and earnings to the neighborhoods of the world. In 2014 we started with delivery of restaurant food. Now we're building the delivery of (almost) everything and you'll find us in over 500 cities in 30 countries around the world. In 2022 we joined forces with DoorDash and together we keep on...

  • Digital Marketing Manager

    2 weeks ago

    Bucharest, Bucureşti, Romania DocProcess Full time €30,000 - €60,000 per year

    Do you want to thrive in a stimulating, fast-paced environment? Are you sensitive to new technologies and have a creative mind?Join a leading software publisher offering business-specific solutions to industry and retail players. The Group, headquartered in France, is also present in Canada, the Netherlands, Tunisia and Romania; and employs over 220 people...