Exposure Specialist

Join Our Team as a Exposure Specialist in the thriving iGaming Industry 

This is a 100% remote position available for employment in the following countries only: Bulgaria, Croatia, Cyprus, Estonia, Latvia, Lithuania, North Macedonia, Poland, Romania, Turkey and Ukraine.

Who we are? 

Ludicrum is redefining iGaming, blending creativity with technology to deliver world-class gaming experiences. From marketing and product development to customer support and financial reporting, our teams are changing the game. Our vision is to create ultra-intuitive and engaging platforms to fuel growth through strategic partnerships and market expansion.

Our success is driven by core values deeply embedded in our culture. We believe in transparency, always being clear, open, and honest. We are goal-focused, relentlessly pursuing our targets. Adaptability is key - we embrace change and use it to excel. Kaizen guides us, as we continuously improve, test, and refine. 

With a dynamic and collaborative culture and fast career growth, our 250+ global team thrives

In a nutshell

The Exposure Specialist oversees all media purchasing activities that are related to exposure and brand recognition, identifying target audiences, planning campaigns, and negotiating with media outlets for optimal placements and prices.

Crucially the role won't deal with social media campaigns, but exclusively other types of banner and video campaigns including but not limited to: Direct deals with individual websites, adnetworks, google ads and stadium LED banners.

This role collaborates with other marketing teams to align strategies with business goals, analyzes campaign performance, adjusts strategies, and manages budgets to ensure effective media investments. By having a deep understanding of media trends, consumer behavior, and marketing strategies the Exposure Specialist maximizes the impact and efficiency of direct media investments.

The responsibilities & the impact YOU will have:

Strategy Development

• Conducts market research and competitive analysis
• Stays up-to-date with new exposure channels
• Collaborates with internal teams to extract maximum impact from exposure campaigns
• Initiates and/or coordinates projects in order to improve Exposure expansion, player acquisition and conversion

External Communication

• Manages relationships with Exposure partners (including direct deals as well as advertising networks and any similar service)
• Communicates independently with current and potential Exposure partners
• Negotiates contracts and rates with media vendors

Reporting and campaign success

• Measures the success of every Exposure campaign
• Creates new advertising campaigns, both with direct media purchases on websites, LED banners or physical advertising locations as well as advertising networks
• Monitors and optimizes campaign performance
• Creates and updates reports on a weekly/monthly/quarterly basis
• Analyzes and reports on active and past campaigns

Budgeting

• Plans and presents the budget
• Responsible for the allocation and optimization of the Exposure budget

All you need is…

• Proven experience with exposure campaigns (either as a media buyer or seller)
• Experience with advertising networks
• Proven iGaming experience and industry knowledge
• Experience working with designers for advertising creatives
• Strong communication, negotiation, and interpersonal skills
• Excellent problem-solving abilities with a client-focused mindset
• Proven ability to build and maintain strong b2b relationships
• High level of organizational skills with the ability to manage multiple priorities
• High level of integrity and professionalism
• Ability to work collaboratively in a team environment
• Keen attention to detail to ensure accurate campaign execution and budget management
• Excellent verbal and written communication skills in English for interacting with clients, vendors, and team members
• Proficient in using Google Sheets

       Nice to have

• Bachelor's degree in Marketing or a related field
• Experience with the Southeast Asian market
• Basic SEO knowledge
• Advanced knowledge of Microsoft Office Suite (Word, Excel, PowerPoint)
• Portfolio from the previous jobs, proving his efforts and results
• Experience with graphic design tools (e.g., Adobe Creative Suite)

  Why You'll love working here:

• Flexible and Remote Working: Work from anywhere, supporting your work-life balance.
• Equipment provided: We'll set you up with a laptop, headphones, and mouse so you're ready to work comfortably.
• Career Growth: We're committed to your development, offering training and advancement opportunities.
• Performance Recognition: Earn raises and career progression opportunities based on a quarterly performance review and a constructive feedback cycle.
• Health and Fitness Benefits: Receive fitness reimbursements from day one, and after one year of employment, gain access to a health budget to support your well-being.
• Self Development Budget: Invest in your growth through online courses and professional learning opportunities.
• Extra Paid Annual Leave: Enjoy 22 days of vacation, with an additional day added for each year of employment, up to a maximum of 26 days.
• Special Birthday Perk: Take your birthday off after a year of employment to celebrate

We are not just offering a job; we offer the chance to be part of something bigger. Apply today Submit your resume in English and join us in creating unforgettable experiences. We can't wait to hear from you

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