CRM Ops Team Lead

2 weeks ago

Romania Superbet Full time €40,000 - €60,000 per year

We are looking for a highly organized and detail-oriented Senior CRM Operations Team Lead to join our team. As a Senior CRM Operations Executive, you will play a crucial role in managing and maintaining our customer relationship management (CRM) system, ensuring its smooth operations, and supporting the needs of the business.

You will work closely with cross-functional teams to assess our CRM requirements and continuously optimize our processes to enhance customer satisfaction.

We are looking for someone who:

  • Has 3 years of experience in CRM management, or a similar role
  • Is a native Romanian speaker with English at a business proficient level
  • Has strong analytical skills with experience in data segmentation and reporting tools (e.g., Tableau, Power BI)
  • Has the ability to effectively communicate with stakeholders and collaborate across teams
  • Is eager to drive continuous improvement, flexible to challenge issues/opportunities
  • Has good organizational and prioritization skills, able to communicate project status effectively
  • Has a flexible attitude and is responsive to accommodate last-minute requests
  • Is enthusiast, creative, and motivated to achieve goals beyond what is required
  • Has the ability to work well in a team and demonstrate strong ownership of all work-related areas
  • Understanding of betting products, services, and customer engagement strategies would be a plus

What you'll be doing:

  • Plan and execute multi-channel CRM campaigns (email, SMS, inbox, social media)
  • Manage the end-to-end campaign process, including testing, setup, execution, and performance tracking
  • Manage end-to-end bonusing process, including testing, setting and execution
  • Monitor campaign performance and provide actionable insights
  • Ensure compliance with local regulations and legislation to manage risks effectively
  • Contributes in improving bonus and CRM tools
  • Prepares weekly reports regarding activities performed and challenges encountered
  • Tests and provides feedback for the development of new features proposed by the development teams
  • Ensure data integrity and adherence to data privacy regulations (e.g., GDPR)

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