Brand Manager

5 days ago

Bucharest, Bucureşti, Romania Heidi Chocolat Full time €30,000 - €60,000 per year

Company Description:

Heidi Chocolat

is the leading premium chocolate manufacturer in Romania with a growing International presence across more than 45 countries worldwide. Our success comes from a unique product range, superior tasting recipes, and a perfect balance between craftsmanship and industrial know-how. Today, over 300 colleagues drive our business forward, with dedicated marketing and sales resources in our key markets. 

Your mission:

As a Brand Manager at Heidi, you will shape the future of our chocolate brands, developing and executing marketing strategies that strengthen our position both locally and internationally. You will bring consumer insights to life through product innovation, impactful campaigns and inspiring brand experiences.

Job purpose:

  • Develop marketing strategies, plan and coordinate brand activations for the assigned product category in order to achieve the company's objectives and assure the brand essence in the main International markets.
  • Monitor global trends, study consumers/shoppers preferences and behavior and evaluate new business opportunities.
  • Recommend products to specific markets, develop new products or adapt them to meet consumers' expectations.
  • Manage brand communication campaigns across all channels.

Your role will be built on the following responsibilities:

  • Define objectives, scope and marketing plans for the assigned product category.
  • Manage the product portfolio, build marketing strategies and take responsibility for the A&C budget.
  • Identify consumer and shopper insights to fuel innovation: develop new products and adapt existing ones.
  • Lead cross-functional projects from idea to market launch, coordinating both internal and external partners.
  • Create and implement integrated communication campaigns across all channels, with a strong focus on digital, in-store and ATL activations (TV, OOH, radio, print).
  • Support International teams with brand roll-outs and best practice sharing.
  • Stay ahead of global trends in chocolate and beyond, spotting opportunities in related categories.
  • Build strong

partner

ships with agencies, preparing briefs and ensuring high-quality execution.
- Monitor and manage budgets, measure ROI and ensure efficient use of resourse.

Your profile:

  • 3-5 years of marketing experience, ideally in FMCG.
  • Proven experience in developing and running ATL campaigns.
  • University degree in Marketing, Business or Economics.
  • Strong communications and collaboration skills.
  • Highly organized, detail-oriented and analytical.
  • Self-motivated, positive attitude, open to new challenges.
  • Creative, innovative and eager to bring new ideas to life.
  • Fluent in English (German is a plus) and advanced computer skills.
  • Additional language - German is a plus

What we offer:

  • The chance to join a successful and growing premium chocolate company with strong international ambitions.
  • A small, agile and motivated team where your impact will be visible and valued.
  • A fast paced environment with an entrepreneurial spirit and short decision-making lines.
  • The opportunity to build brands that bring joy to millions of consumers worldwide.

  • Brand Manager

    2 weeks ago

    Bucharest, Bucureşti, Romania INTERBRANDS ORBICO Full time €30,000 - €60,000 per year

    Role Overview:As a Brand Manager in the Beauty Category, you will work with some of the industry's most iconic brands, driving their growth and awareness to new heights. Collaborating across all levels and departments, you will ensure the strategic development and execution of your assigned brands, delivering best-in-class results and safeguarding their...

  • Brand Manager

    3 days ago

    Bucharest, Bucureşti, Romania JT International S.A. Full time 30,000 - 60,000 per year

    At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.To make a difference with us, all you need to do is bring your human best.What will your story be? Apply now  Learn more: Brand ManagerPosition:You will...

  • Brand Manager

    2 weeks ago

    Bucharest, Bucureşti, Romania BIOCODEX Full time 40,000 - 80,000 per year

    Biocodex is a French family-owned pharmaceutical company headquartered in Gentilly, near Paris, France. The company was founded in 1953 to develop and market the world's first probiotic yeast strain, Saccharomyces boulardii CNCM I-745, discovered in 1923.Building on relationships established for nearly 70 years with healthcare professionals, the Biocodex...

  • Brand Manager

    5 days ago

    Bucharest, Bucureşti, Romania Intersnack Romania Full time 30,000 - 60,000 per year

    Ne lipseste un ingredient special. Ai putea fi tu?Avem nevoie de: Brand ManagerDe ce?Pentru ca din acest rol vei implementa strategia brandului de care vei fi responsabil.Responsabilitati principale:Implementeaza planul de activitati pentru brandul de care este responsabil/aImplementeaza proiecte de inovatieDezvolta strategia de digital pentru brand si...

  • Brand Manager

    2 weeks ago

    Bucharest, Bucureşti, Romania INTERBRANDS ORBICO Full time 15,000 - 30,000 per year

    Monthly preparation of the sales forecast;Performs business reviews;Develops initiatives & promo plan - in alignment with Supplier;Makes decisions related to monthly initiatives and commercial activities;Aligns the promotional plan with the supplier;Setts direction of national campaigns;Makes key decisions related to the product portfolio of the division in...

  • Amazon Brand Manager

    1 week ago

    Bucharest, Bucureşti, Romania ScaleJet Full time €30,000 - €60,000 per year

    Our client, an international e-commerce company with a strong presence in the USA, is seeking a proactive and data-driven Amazon Brand Manager to lead the strategic growth of the brand on Amazon. This full-time remote role combines full ownership of brand positioning, listing optimization, and commercial performance with end-to-end product development and...

  • Amazon Brand Manager

    5 days ago

    Bucharest, Bucureşti, Romania ScaleJet Full time €40,000 - €80,000 per year

    Our client, a fast-growing eCommerce company, operating in the USA, is looking for a talented and experienced Amazon Brand Manager to join the vibrant team for a full time remote job. As a Brand Manager, you will play a pivotal role in driving the success of the company's brands. You will be responsible for monitoring and enhancing SKU-Level Performance...

  • Senior Brand Manager

    3 days ago

    Bucharest, Bucureşti, Romania Perrigo Company plc Full time 30,000 - 60,000 per year

    At Perrigo, we are driven by our mission toMakes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All. We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providingThe Best Self-Care for Everyone, we are the people...

  • Senior Brand Manager

    7 days ago

    Bucharest, Bucureşti, Romania Perrigo Full time 30,000 - 60,000 per year

    At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All. We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providing The Best Self-Care for Everyone, we are the...

  • Senior Brand Manager

    3 days ago

    Bucharest, Bucureşti, Romania Perrigo Full time 40,000 - 80,000 per year

    At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All. We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providing The Best Self-Care for Everyone, we are the...