Performance Digital Marketing Specialist

16 hours ago


Bucharest, Bucureşti, Romania BRILU Full time 40,000 - 80,000 per year

Performance Digital Marketing Specialist

The ideal candidate

We are seeking a
Performance Digital Marketing Specialist in BRILU internal marketing agency
to coordinate digital marketing activities and to help drive our digital presence, lead generation, and brand growth. We are looking for a highly experienced, campaign analytist, organized, and results-oriented
Performance
Digital Marketing Coordinator
to manage and execute multi-channel marketing campaigns across digital and traditional platforms.

Key Responsibilities

1. Campaign Management & Execution

  • You will manage multiple clients accounts
  • Plan, launch, and optimize
    all types of performance campaigns
    across Google Ads, Meta Ads (FB/IG), LinkedIn Ads, and Tik Tok.
  • Create and manage
    remarketing campaigns
    across channels to maximize customer lifetime value.
  • Manage budgets effectively to maximize ROI and achieve KPIs (CTR, CPA, ROAS, CAC, LTV).
  • Execute A/B tests for creatives, targeting, and bidding strategies.
  • Scale campaigns based on data-driven insights.

2. Funnel Optimization & Automation

  • You will manage multiple clients accounts
  • Design and optimize funnels across awareness, consideration, conversion, and retention.
  • Implement and manage marketing automation workflows (email nurturing, lead scoring, segmentation).
  • Collaborate with product and sales teams to align funnels with business goals.

3. Tracking & Attribution

  • You will manage multiple clients accounts
  • Implement and maintain tracking systems
  • Ensure accurate attribution of conversions across campaigns and channels.
  • Produce clear, actionable reports on campaign performance and funnel efficiency.

4.Email Marketing & Remarketing

  • Build and optimize
    email marketing campaigns
    (newsletters, nurturing flows, abandoned cart, retention sequences).
  • Manage
    remarketing campaigns
    across platforms to increase customer lifetime value.
  • Use segmentation and automation to deliver personalized experiences and improve open and conversion rates.

5.Growth & Brand Awareness

  • You will manage multiple clients accounts
  • Contribute to multi-channel strategies combining PPC, SEO, content marketing, and social media.
  • Support event promotion, webinars, and partnerships through performance-driven campaigns.
  • Ensure consistency of messaging and alignment with Brilu's positioning.

6.
Multi-Channel Reporting & Insights

  • Develop and maintain
    multi-channel dashboards and reports
    integrating data from Google Ads, Meta, LinkedIn, SEO, email, and CRM.
  • Provide
    actionable insights and recommendations
    to optimize campaign efficiency and ROI.
  • Present results to stakeholders in a clear, data-driven, and strategic manner.

Required Skills & Experience

  • Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
  • 3–5 years of proven hands-on experience in performance marketing
    (Google Ads, Meta Ads, LinkedIn Ads).
  • Strong analytical mindset with proven ability to manage and scale paid media budgets.
  • Expertise in
    conversion rate optimization (CRO) and funnel building
    .
  • Solid knowledge of
    tracking systems and attribution models
    (GA4, pixels, UTMs, CRM/automation integrations).
  • Experience with
    marketing automation platforms
    (HubSpot, Klaviyo, ActiveCampaign).
  • Strong project management and organizational skills.
  • Excellent English communication skills (written and verbal).

Preferred Skills

  • Experience with SEO and organic growth strategies.
  • Familiarity with graphic design or creative tools (Canva, Adobe Suite).
  • PR, influencer, or partnership marketing experience.
  • Previous exposure to SaaS or AI-driven marketing solutions.

What We Offer

  • Competitive salary based on experience + performance bonus
  • Opportunity to work with
    cutting-edge AI marketing technology
    .
  • Professional growth and continuous learning in performance and AI marketing.
  • Collaborative, innovative, and fast-paced work culture.

About Brilu

Brilu is an advanced
AI-powered marketing solution
, designed to optimize business performance by leveraging Agentic AI technology to boost conversions. Our platform helps companies simplify marketing, improve ROI, and achieve measurable growth through smart funnels, automation, and predictive analytics.



  • Bucharest, Bucureşti, Romania Full Out Digital Full time 25,000 - 35,000 per year

    Company DescriptionFull Out Digital is a full-service digital marketing agency dedicated to helping businesses of all sizes grow and thrive online. With over 8 years of experience, we create data-driven strategies and creative campaigns that deliver measurable results. Our expertise spans PPC, Email Marketing & Marketing Automation, SEO, Retail Media...


  • Bucharest, Bucureşti, Romania BGS Grup Full time 40,000 - 60,000 per year

    Căutăm un Performance Marketing Specialist / PPC Specialist pasionat și creativ, gata să își aducă contribuția într-o echipă dinamică și să ne ajute să atingem noi niveluri de performanță onlineResponsabilitățiPlanificarea și implementarea campaniilor de marketing digital (Google Ads, Social Media, Email Marketing etc.);Analiza...


  • Bucharest, Bucureşti, Romania PROVIDENT ROMANIA Full time €20,000 - €40,000 per year

    Data tells stories. UX brings them to life. CRO makes them profitable.If this resonates with you, keep readingYour purpose:In your day-to-day activities, you will blend analytics, creativity, and quick execution to optimize the digital experience of our customers.What will you do?In our Digital team, we are looking for a data-driven specialist with an...


  • Bucharest, Bucureşti, Romania Salt Bank Full time 40,000 - 60,000 per year

    Senior Performance Marketing SpecialistRaportează către: Directorul de Marketing si ComunicareScopul poziției:Maximizarea eficienței și a ROI-ului campaniilor de marketing prin analiza, strategie și optimizare continuă.Responsabilități principale:Strategia de Performance Marketing : Dezvoltarea și implementarea strategiilor de performance...


  • Bucharest, Bucureşti, Romania Verifone Full time €30,000 - €60,000 per year

    Why VerifoneFor more than 30 years Verifone has established a remarkable record of leadership in the electronic payment technology industry. Verifone has one of the leading electronic payment solutions brands and is one of the largest providers of electronic payment systems worldwide.Verifone has a diverse, dynamic and fast paced work environment in which...


  • Bucharest, Bucureşti, Romania VeriFone Full time 30,000 - 60,000 per year

    Why VerifoneFor more than 30 years Verifone has established a remarkable record of leadership in the electronic payment technology industry. Verifone has one of the leading electronic payment solutions brands and is one of the largest providers of electronic payment systems worldwide.Verifone has a diverse, dynamic and fast paced work environment in which...


  • Bucharest, Bucureşti, Romania Get's Bet Full time 40,000 - 80,000 per year

    We are looking for adata-driven and performance-oriented Digital Marketing Specialist (PPC)to join our marketing team. The ideal candidate has strong expertise in managinglarge-scale paid media campaigns.Experience in gambling / iGaming industry is astrong plus.Responsibilities:Plan, launch, and scale end-to-end campaigns in Google Ads (Search, Performance...


  • Bucharest, Bucureşti, Romania Tiriac Group Full time 20,000 - 25,000 per year

    Daca ai minimum 2 ani de experienta intr-o agentie sau intr-un departament de marketing, ai gestionat proiecte de media relations si content marketing, esti curios si atent la detalii, cu spirit de echipa si know how in zona de digital, te asteptam in echipa Premium Auto (Tiriac Group) / Importator Jaguar Land Rover pentru pozitia de Digital Marketing...


  • Bucharest, Bucureşti, Romania Synevo Full time 30,000 - 40,000 per year

    Oraș(e): BucureștiValabilitate: 31 ianuarie 2026Posturi disponibile: 1Synevo România caută coleg(ă) care să se alăture echipei de Marketing pe postul de Digital Marketing Specialist.Ești o persoană ambițioasă, entuziastă, pasionată de digital marketing și mediul online? Această oportunitate este ceea ce ai nevoie dacă dorești să te...


  • Bucharest, Bucureşti, Romania Elegance Decor Full time 40,000 - 60,000 per year

    Despre tineEști o persoană creativă, organizată și cu dorință de creștere. Ai 2–3 ani de experiență în marketing digital și simți că în locul actual faci doar o mică parte din tot ce înseamnă marketing. Îți dorești provocări mai mari, autonomie și un mediu în care ideile tale chiar contează. Dacă ești genul de om care vede...