Channel Marketing Manager

Job Description

We are seeking a Channel Marketing Manager (CMM) to develop and implement high-impact marketing programs and campaigns tailored to specific channels that promote our products and services. You will create data-driven marketing plans, stay ahead of digital and social trends, and coordinate cross-functional campaigns with the marketing team and department heads. A key part of the role is leading and empowering local marketing coordinators to support administration, compliance, and process excellence across our markets.

Key Responsibilities:

• Plan and execute channel-specific campaigns
• Provide marketing guidance and advice in terms of research and advertising ROI
• Research advertising trends and be up to date about digital and social media, communication, and competition.
• Develop projects to create content with the support of other marketing functions and Content Manager
• Contributes to annual/ad-hoc agency agreements to maximize the effectiveness of our communications
• Evaluate previous campaigns in order to improve for the future and report the effectiveness of campaigns
• Develop and retain the best talents in the marketing team
• People management and support (deliver results through his/her people)
• Guardian of our brand properties and guidelines
• Support creation of our brand strategies and plans
• Manage budget and ROI of our campaigns
• Support the local marketing administrators supporting cross-departmental teams in our different markets
• Ensure internal processes are followed in terms of planning and administrating campaigns/activities
• Understands the regulatory environment in which our Company Animal Health operates and assists in the application of relevant compliance procedures and training for the business
• Collaborates closely with different stakeholders, both internal (e.g. Business Unit Directors, Global Communication, …) and external (e.g. communication agencies, journalists, KOL, influencers…)
• Ensures that all activities are in line with compliance and our Company's code of conduct.

Qualifications:

• Education: University degree required – ideally Marketing, Communication / Digital Communication 

Skills Required:

• Minimum 8 years' communication/marketing experience
• Minimum 3 years of people management experience
• Excellent level of English language 
• High level verbal and written communication skills.
• Up to date knowledge about different communication channels – digitally savvy.
• Passionate about media, following all the latest trends and developments.
• Organizational skills – handle multiple teams and projects, prioritize and focus
• Analytical skills – data, trends, requires strong analytical and computer abilities
• Ability to work with multiple stakeholders and manage multiple projects.
• Stress resistant, delivering within agreed deadlines
• Ability to influence and manage projects in a matrix organization and across the different business, cultural and regulatory environments.
• Customer focused
• People-focused – Teamwork, professional and courteous collaboration with colleagues

What We Offer:

• Opportunity to shape channel strategies in a mission-driven Animal Health business
• Collaborative, growth-oriented culture with global exposure
• Professional development and leadership opportunities
• Competitive compensation and benefits

Required Skills:

Business Communications, Channel Partner Marketing, Data Communication, Digital Communications, Digital Marketing Communications, Digital Trends, Direct Marketing, Healthcare Innovation, Information Technology Trends, Management Process, Managing Distribution Channels, Marketing, Marketing Planning, Market Research, Media Trends, People Management, Pricing Strategies, Product Adoption, Product Management, Project Management, Sales Management

Preferred Skills:

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

Domestic/International

VISA Sponsorship:

No

Travel Requirements:

50%

Flexible Work Arrangements:

Not Applicable

Shift:

Not Indicated

Valid Driving License:

Yes

Hazardous Material(s):

n/a

Job Posting End Date:

02/23/2026

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID:R382771

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