CRM Data Analyst

9 hours ago

Bucharest, Bucureşti, Romania Nespresso Full time 15,000 - 30,000 per year
Descrierea pozitiei

Cautam un coleg / o colega care sa sprijine buna desfasurare a celor doua linii de business Nespresso, B2C si B2B, prin realizarea de rapoarte si analize de clienti si vanzari, de campanii pentru clienti si de campanii de E-mail Marketing.

O zi obisnuita ar decurge astfel:
  • Propui, identifici, creezi si obtii rapoarte pentru evaluarea comportamentului clientilor Nespresso, B2B si B2C, a vanzarilor si a campaniilor pentru clienti.
  • Realizezi prezentari interne privind rezultatele campaniilor.
  • Evaluezi Best Practices CRM disponibile la nivel international si coordonezi activitatea pentru obtinerea de rapoarte si insight-uri relevante pe plan local.
  • Oferi sprijin inpropunerea, gestionarea și evaluarea calendarului anual cu activitati CRM:promotii si campanii pentru reactivare, prevenire inactivare, crestere frecventa, crestere comanda de cafea, loializare etc.
  • Setezi mecanismele promotionale in Neosoft.
  • Oferi sprijin catre B2C & CRM Manager la estimarea de volume si de KPIs de CRM la nivel de luna.
  • Realizezi analiza competitiva si cercetarile de piata pentru a identifica oportunitati de crestere.
  • Monitorizezi tendintele din industrie si comportamentul consumatorilor pentru a sustine planificarea strategica.
  • Construiesti rapoarte in sistemul de gestionare a bazei de date (SAP HANA, Snowflake, Knime, Power BI) si sprijini departamentele Nespresso.
Cum poti avea succes?
  • Foarte bune cunostinte MS Office: Excel, Power Point
  • Cunostinte avansate de limba engleza
  • Cunostinte SQL, BI
  • Studii superioare finalizate
  • Cunoasterea / intelegerea principiilor de marketing
  • Excelente abilitati de comunicare si relationare
Ce oferim?
  • O cultura axata pe incluziune, diversitate si inovatie
  • Mediu de lucru international
  • Tichete de masa
  • Bonus de performanta
  • Bonusuri de Craciun si de Paste
  • Abonament medical pentru angajatii nostri, sot/sotie si copiii lor
  • Bookster
  • PetWork
  • Programe "Mental health"
  • Zile de concediu suplimentare care cresc odata cu vechimea la Nestle
  • Espressor Nespresso si ratie lunara de capsule Nespresso.

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