
Retail channel marketing
3 days ago
We are seeking an enthusiastic
Retail channel marketing
colleague to strengthen our Retail team in Romania.
Job location:
Bucharest, Romania
Responsibilities:
- Develop and implement trade marketing strategies for sales channels, aligned with brand and sales team objectives.
- Plan and execute promotional campaigns at points of sale to increase product visibility and drive sales.
- Collaborate closely with sales, marketing and retail partners to ensure the effective implementation of trade marketing activities
- Monitor and analyze campaign and market performance, providing recommendations for optimizing strategies
- Manage POSM materials and ensure their correct implementation at points of sale
- Maintain relationships with distributors and retailers to optimize product visibility and availability
- Coordinate new product launches and special events in collaboration with relevant teams
- Provide a wide range of retail data analytics, including weekly retail sales reports, monthly summary, other retail/joint marketing monitoring reports.
Requirements:
- Previous experience in trade marketing, brand management, or sales support it's a plus.
- Excellent communication and interpersonal skills for collaboration with internal teams and external partners.
- Understanding of retail and trade marketing strategies. Ability to assess market trends and performance.
- Familiarity with consumer behavior and market research techniques.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Creative skills (graphic design, copywriting, etc.) for developing promotional materials and campaigns.
- Ability to work effectively in a team environment and collaborate with various stakeholders.
- High level of computer literacy with Microsoft Office Excel (Pivot Tables) and ERP software.
Kindly submit your resume in English.
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