Marketing Specialist
2 weeks ago
We're looking for a passionate and proactive Marketing Specialist to support the development and implementation of our IT solutions marketing strategy. You'll play a key role in driving our marketing and sales initiatives, working closely with internal teams to strengthen brand visibility and generate new business opportunities.
If you're creative, organized, and thrive in a role that combines
digital marketing with event coordination
this might be the perfect opportunity for you
Locations
- Suceava
Responsibilities
Digital Marketing & Content Creation
- Contribute to the planning, execution, and monitoring of digital marketing campaigns (social media, email marketing, PPC) and analyze performance to recommend improvements.
- Create and adapt engaging content (in both Romanian and English) for the website, social media, newsletters, and sales materials.
- Support the design and development of promotional assets such as brochures, presentations, banners, and short videos — contributing both to copy and visual creation.
- Promote IT products and services through effective communication and commercial activation tactics.
Event Planning & Participation
- Take an active role in planning, organizing, and participating in company events — from local promotional actions to internal team initiatives.
- Ensure logistics and smooth execution of all marketing-related activities, including order management, document centralization, and archiving marketing materials.
- Maintain and regularly update the inventory of marketing materials and resources.
- Support the implementation of the annual marketing calendar and contribute to the overall organization of the department's activities.
Operational Support & Cross-Team Collaboration
- Work closely with sales, HR, and technical teams to ensure the efficient implementation of marketing strategies and the development of joint initiatives and materials.
- Conduct market research and competitive analysis to identify growth opportunities and optimize communication strategies.
- Maintain and update lead and partner databases, ensuring accurate records and efficient communication.
- Contribute to the overall organization of marketing operations and help maintain a positive and consistent internal communication flow.
Qualifications - General
- Previous experience in marketing, promotion, or communication — ideally in a B2B or IT environment.
- Strong knowledge of digital marketing (social media, email marketing, content marketing, PPC campaigns).
- Experience using visual editing platforms such as Canva/CapCut/Adobe Creative Suite, or similar tools.
- Excellent communication and copywriting skills, with the ability to craft persuasive and platform-appropriate messages.
- Ability to create engaging and relevant content for both marketing campaigns and internal/external communications.
- Solid understanding of market analysis and partner research to identify growth opportunities and optimize communication strategies.
- Strong organizational skills, attention to detail, and results orientation to manage multiple projects efficiently.
- Good command of English (written and spoken) — intermediate to advanced level for communication with international partners and clients.
- Team-oriented mindset, with strong collaboration skills and a proactive attitude.
Advantage
- Experience in e-commerce or a solid understanding of the sales process and market dynamics.
- Knowledge of SEO and Google Analytics.
- Familiarity with IT technologies, direct marketing platforms, and CRM tools.
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